Wasatch Adaptive Sports is a wonderful non-profit organization located up at Snowbird Ski and Summer Resort. I met them through an assignment at school. I was taking an entrepreneur class and was on a team that had the opportunity to work with a non-profit that was doing well but always could do better.
Over the seven week class, we finished the project and handed in the report (I think we received an “A”,) but I wanted to continue working with Wasatch Adaptive Sports. I worked on their website for a while off and on and we recently changed from this to this. I wanted to address some key things in the redesign of their website.
Step 1: Capture the Locale
Snowbird is nestled about 6 miles up Little Cottonwood Canyon and is a gorgeous area. It is probably one of the top ten places I have been. I wanted to capture the mountain on the site in a way that really stood out. They gave me an awesome image that really displayed the rugged area. It worked as a good backdrop to the site and frames the structure of the site nicely.
Step 2: Get a Professional Theme
I didn’t create the theme on my own. I made a million little adjustments but I can’t take all the credit. I used the Camelus theme from Themeforest. I’ve been away from day to day design since I graduated from Dixie State College in their Visual Technology Program over 8 years ago. I am finding that the more I get back into the graphic design groove, things are becoming less rusty and hopefully I’ll be able to leave the training wheels behind at some point.
Step 3: Get the “Real” Content Together
It’s funny how when you deal with real content things seem to take shape better. Initially, when I created the site I had a bunch of “lorem ipsum” dummy text that I would put in the content areas. When I showed the Wasatch Adaptive staff I could tell they were just glossing over those sections of gobbledygook. It wasn’t until I put actual text where it would go on the webpage approval started clicking. Once the content was in (even though some of it had to be rewritten,) the design was approved and was set out on one of the Xmission servers around 1AM.
Step 4: SEO, HTTP, Flickr, and other stuff
I’m still new at some of this. I found that if I continue to make small adjustments to the site things seem to work well. I added better titles to the pages and attempted to speed up the download times. I’ve noticed that once you have a site up and running it’s kind of like a pet. It needs quite a bit of upkeep and care.
Step 5: What’s Next?
I’m still getting my feet wet with design, website management, and marketing. If another non-profit or paid gig comes along I would take it. But for now I think my next project will have something to do with the color pink.

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